{"id":4034,"date":"2025-12-04T20:16:55","date_gmt":"2025-12-04T20:16:55","guid":{"rendered":"https:\/\/daviscollege.ca\/?page_id=4034"},"modified":"2025-12-12T03:15:38","modified_gmt":"2025-12-12T03:15:38","slug":"short-term-course","status":"publish","type":"page","link":"https:\/\/daviscollege.ca\/?page_id=4034","title":{"rendered":"Digital Marketing Institute"},"content":{"rendered":"\n<p>Davis College Vancouver is proud to partner with the Digital Marketing Institute (DMI) to deliver the<strong> Certified Digital Marketing Professional<\/strong> program. <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"261\" src=\"https:\/\/daviscollege.ca\/wp-content\/uploads\/2025\/12\/image-1-1024x261.png\" alt=\"\" class=\"wp-image-4065\" srcset=\"https:\/\/daviscollege.ca\/wp-content\/uploads\/2025\/12\/image-1-1024x261.png 1024w, https:\/\/daviscollege.ca\/wp-content\/uploads\/2025\/12\/image-1-300x76.png 300w, https:\/\/daviscollege.ca\/wp-content\/uploads\/2025\/12\/image-1-768x195.png 768w, https:\/\/daviscollege.ca\/wp-content\/uploads\/2025\/12\/image-1-1536x391.png 1536w, https:\/\/daviscollege.ca\/wp-content\/uploads\/2025\/12\/image-1.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-essential-blocks-accordion  root-eb-accordion-k6p98\"><div class=\"eb-parent-wrapper eb-parent-eb-accordion-k6p98 \"><div class=\"eb-accordion-container eb-accordion-k6p98\" data-accordion-type=\"accordion\" data-tab-icon=\"fas fa-angle-right\" data-expanded-icon=\"fas fa-angle-down\" data-transition-duration=\"500\"><div class=\"eb-accordion-inner\">\n<div class=\"wp-block-essential-blocks-accordion-item eb-accordion-item-m7xiq eb-accordion-wrapper\" data-clickable=\"false\"><div class=\"eb-accordion-title-wrapper eb-accordion-title-wrapper-eb-accordion-k6p98\" tabindex=\"0\"><span class=\"eb-accordion-icon-wrapper eb-accordion-icon-wrapper-eb-accordion-k6p98\"><span class=\"fas fa-angle-right eb-accordion-icon\"><\/span><\/span><div class=\"eb-accordion-title-content-wrap title-content-eb-accordion-k6p98\"><h3 class=\"eb-accordion-title\">Launch Your Digital Marketing Career with VDC + DMI<\/h3><\/div><\/div><div class=\"eb-accordion-content-wrapper eb-accordion-content-wrapper-eb-accordion-k6p98\"><div class=\"eb-accordion-content\">\n<p><strong>Gain the most in-demand skills employers need today<\/strong>: <\/p>\n\n\n\n<p>social media, paid ads, SEO, analytics, content marketing, automation, and AI tools.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>DMI \u2013 globally recognized credential<\/li>\n\n\n\n<li>High employment demand in Canada and Globe<\/li>\n\n\n\n<li>Co-op and real industry projects<\/li>\n\n\n\n<li>No marketing background required<\/li>\n<\/ul>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-essential-blocks-accordion-item eb-accordion-item-qmtzb eb-accordion-wrapper\" data-clickable=\"false\"><div class=\"eb-accordion-title-wrapper eb-accordion-title-wrapper-eb-accordion-k6p98\" tabindex=\"0\"><span class=\"eb-accordion-icon-wrapper eb-accordion-icon-wrapper-eb-accordion-k6p98\"><span class=\"fas fa-angle-right eb-accordion-icon\"><\/span><\/span><div class=\"eb-accordion-title-content-wrap title-content-eb-accordion-k6p98\"><h3 class=\"eb-accordion-title\"><strong>Why Digital Marketing<\/strong><\/h3><\/div><\/div><div class=\"eb-accordion-content-wrapper eb-accordion-content-wrapper-eb-accordion-k6p98\"><div class=\"eb-accordion-content\">\n<p><strong>Digital Marketing Is One of Canada\u2019s Fastest-Growing Career Paths<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>80% of businesses now rely on digital channels<\/li>\n\n\n\n<li>Average entry salary: $45,000 \u2013 $70,000<\/li>\n\n\n\n<li>Mid-career roles can exceed $90,000+<\/li>\n\n\n\n<li>Work options include in-house, agency, freelance, and hybrid\/remote<\/li>\n\n\n\n<li>No prior IT or business degree required<\/li>\n<\/ul>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-essential-blocks-accordion-item eb-accordion-item-68858 eb-accordion-wrapper\" data-clickable=\"false\"><div class=\"eb-accordion-title-wrapper eb-accordion-title-wrapper-eb-accordion-k6p98\" tabindex=\"0\"><span class=\"eb-accordion-icon-wrapper eb-accordion-icon-wrapper-eb-accordion-k6p98\"><span class=\"fas fa-angle-right eb-accordion-icon\"><\/span><\/span><div class=\"eb-accordion-title-content-wrap title-content-eb-accordion-k6p98\"><h3 class=\"eb-accordion-title\"><strong>Program Overview<\/strong><\/h3><\/div><\/div><div class=\"eb-accordion-content-wrapper eb-accordion-content-wrapper-eb-accordion-k6p98\"><div class=\"eb-accordion-content\">\n<p><strong>Digital Marketing Certificate \u2013 Powered by VDC &amp; DMI<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Search Engine Optimization (SEO)<\/li>\n\n\n\n<li>Paid Advertising (Meta, Google, TikTok)<\/li>\n\n\n\n<li>Social Media Strategy &amp; Management<\/li>\n\n\n\n<li>Content Planning &amp; Copywriting<\/li>\n\n\n\n<li>GA4 &amp; Marketing Analytics<\/li>\n\n\n\n<li>Email Marketing &amp; CRM<\/li>\n\n\n\n<li>Marketing Automation &amp; Funnels<\/li>\n\n\n\n<li>AI, Canva, HubSpot and emerging tools<\/li>\n<\/ul>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-essential-blocks-accordion-item eb-accordion-item-ds4de eb-accordion-wrapper\" data-clickable=\"false\"><div class=\"eb-accordion-title-wrapper eb-accordion-title-wrapper-eb-accordion-k6p98\" tabindex=\"0\"><span class=\"eb-accordion-icon-wrapper eb-accordion-icon-wrapper-eb-accordion-k6p98\"><span class=\"fas fa-angle-right eb-accordion-icon\"><\/span><\/span><div class=\"eb-accordion-title-content-wrap title-content-eb-accordion-k6p98\"><h3 class=\"eb-accordion-title\">Student Success<\/h3><\/div><\/div><div class=\"eb-accordion-content-wrapper eb-accordion-content-wrapper-eb-accordion-k6p98\"><div class=\"eb-accordion-content\">\n<div class=\"wp-block-essential-blocks-image-gallery  root-eb-image-gallery-ewemo\"><div class=\"eb-parent-wrapper eb-parent-eb-image-gallery-ewemo \"><div class=\"eb-gallery-img-wrapper eb-image-gallery-ewemo default v2 grid null enable-isotope   overlay-bottom caption-style-0  \" data-id=\"eb-image-gallery-ewemo\" data-searchfilter=\"false\"><a href=\"https:\/\/daviscollege.ca\/wp-content\/uploads\/2024\/09\/AdobeStock_434010430-scaled.jpg\" rel=\"noopener\" data-fslightbox=\"gallery\" data-type=\"image\" class=\"eb-gallery-img-content  eb-filter-img-\"><span class=\"eb-gallery-link-wrapper\"><img decoding=\"async\" class=\"eb-gallery-img\" src=\"https:\/\/daviscollege.ca\/wp-content\/uploads\/2024\/09\/AdobeStock_434010430-scaled.jpg\" image-index=\"0\" alt=\"\"\/><span class=\"eb-img-gallery-content center bottom\"><\/span><\/span><\/a><a href=\"https:\/\/daviscollege.ca\/wp-content\/uploads\/2024\/09\/AdobeStock_663336863-1-scaled.jpg\" rel=\"noopener\" data-fslightbox=\"gallery\" data-type=\"image\" class=\"eb-gallery-img-content  eb-filter-img-\"><span class=\"eb-gallery-link-wrapper\"><img decoding=\"async\" class=\"eb-gallery-img\" src=\"https:\/\/daviscollege.ca\/wp-content\/uploads\/2024\/09\/AdobeStock_663336863-1-scaled.jpg\" image-index=\"1\" alt=\"\"\/><span class=\"eb-img-gallery-content center bottom\"><\/span><\/span><\/a><a href=\"https:\/\/daviscollege.ca\/wp-content\/uploads\/2024\/09\/AdobeStock_479932092-scaled.jpg\" rel=\"noopener\" data-fslightbox=\"gallery\" data-type=\"image\" class=\"eb-gallery-img-content  eb-filter-img-\"><span class=\"eb-gallery-link-wrapper\"><img decoding=\"async\" class=\"eb-gallery-img\" src=\"https:\/\/daviscollege.ca\/wp-content\/uploads\/2024\/09\/AdobeStock_479932092-scaled.jpg\" image-index=\"2\" alt=\"\"\/><span class=\"eb-img-gallery-content center bottom\"><\/span><\/span><\/a><\/div><\/div><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div>\n\n\n\n<iframe height=\"1000px\" width=\"100%\" frameborder=\"0\" allowtransparency=\"true\" scrolling=\"auto\" src=\"https:\/\/vdc.dreamclass.io\/pages\/admissions\/form\/CsxdSj\" frameborder=\"0\" allowfullscreen=\"\"><\/iframe>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Davis College Vancouver is proud to partner with the Digital Marketing Institute (DMI) to deliver the Certified Digital Marketing Professional program.<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_eb_attr":"","footnotes":""},"class_list":["post-4034","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/daviscollege.ca\/index.php?rest_route=\/wp\/v2\/pages\/4034"}],"collection":[{"href":"https:\/\/daviscollege.ca\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/daviscollege.ca\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/daviscollege.ca\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/daviscollege.ca\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4034"}],"version-history":[{"count":12,"href":"https:\/\/daviscollege.ca\/index.php?rest_route=\/wp\/v2\/pages\/4034\/revisions"}],"predecessor-version":[{"id":4124,"href":"https:\/\/daviscollege.ca\/index.php?rest_route=\/wp\/v2\/pages\/4034\/revisions\/4124"}],"wp:attachment":[{"href":"https:\/\/daviscollege.ca\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4034"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}